Coors Banquet beer today announced that Brett Kavanaugh is their new spokesman. Hans Stein, Coors Vice-President in charge of advertising said, Judge Kavanaugh is “the perfect fit for our brand which, as everyone knows, is brewed in the pristine white foothills of the Rockies.”
Coors first 30 second TV spot, “Beer, Boof, Good Times,” will feature Kavanaugh in judge’s robes. It will focus on the idea of beer as the pinot noire of regular guys and how drinking lots of Coors Banquet will make you irresistible to women. In the spot Kavanaugh will be surrounded by a bevy of admiring women as he chugs beer non-stop. In the last shot the black robed Kavanaugh sitting at the bench raps his gavel, winks to the camera, and announces; “Coors…A right to life.”
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